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⇒ Descargar Business Sutra eBook Devdutt Pattanaik

Business Sutra eBook Devdutt Pattanaik



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Download PDF  Business Sutra eBook Devdutt Pattanaik

In this landmark book, best-selling author, leadership coach and mythologist Devdutt Pattanaik shows how, despite its veneer of objectivity, modern management is rooted in Western beliefs and obsessed with accomplishing rigid objectives and increasing shareholder value. By contrast, the Indian way of doing businessas apparent in Indian mythology, but no longer seen in practice accommodates subjectivity and diversity, and offers an inclusive, more empathetic way of achieving success. Great value is placed on darshan, that is, on how we see the world and our relationship with Lakshmi, the goddess of wealth.

Business Sutra uses stories, symbols and rituals drawn from Hindu, Jain and Buddhist mythology to understand a wide variety of business situations that range from running a successful tea stall to nurturing talent in a large multinational corporation. At the heart of the book is a compelling premise if we believe that wealth needs to be chased, the workplace becomes a rana-bhoomia battleground of investors, regulators, employers, employees, vendors, competitors and customers; if we believe that wealth needs to be attracted, the workplace becomes a ranga-bhoomia playground where everyone is happy.

Brilliantly argued, original and thoroughly accessible, Business Sutra presents a radical and nuanced approach to management, business and leadership in a diverse, fast-changing, and increasingly polarized world.

Business Sutra eBook Devdutt Pattanaik

This is an amazing read on applying mythology and philosophy into the modern world. There is a lot to gain about life and business. This can't be read quickly, but should be slowly digested. I spent months reading small bits at a time and could see how to apply the principles. I experienced lots of synchronicity and magic while reading this book. It is definitely one of the best and most important books I've read in my life. Om.

Product details

  • File Size 16544 KB
  • Print Length 448 pages
  • Publisher Aleph Book Company PVT Ltd (August 1, 2013)
  • Publication Date August 1, 2013
  • Sold by  Digital Services LLC
  • Language English
  • ASIN B00JUS9ALS

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Business Sutra eBook Devdutt Pattanaik Reviews


There are some interesting analogies and thoughts shared by Devdutta in the book. However unlike his previous work, I could not understand how to use his critical analysis of business needs and challenges, with the mythology. Good read in general.
Devdutt has a unique knack of analyzing the myths and interpreting them. Some laws of nature and human behaviors remain same throughout the ages. Those concepts are well illustrated in this book.
A must read for anyone and everyone.

Though this is designed for businessmen and is intended as a management book, the principles here apply to everyone in every walk of life.

I have found it particularly enlightening as a student.

Moreover, it is entertaining.

A must read for every Indian and for everyone who is or is planning to communicate with Indians.
Most important book for my life. There was a time when I almost lost the faith on Hinduism stories. But after reading this book, I learned a lot from our stories. Almost thinking to re-read the book so I can understand it better. Dr.Devdutt really mastered the art of story telling.
The way he explained the Laxmi, Durga and Saraswati. I almost understand the meaning of this tridevi in our life..
Drashti, Divya Drashi and Darshana. You gotta to read this book to get the absence of it.
Again one more time amazing amazing amazing
The book is trying to develop vision of reader towards the problems we face as an employee or employer in our day to day life through mythological stories with an interesting comparison with the western and even Chinese business wisdom. There are no readymade solutions given means the fish is not given directly but author has done excellent job to divert readers attention not only how to catch fish but also with which fish to capture and purpose of catching fish! Interesting and enlightening ! Must read
Devdutt is a Rishi - which means Seer in Sanskrit

The US Dollar has one language printed on it - the Indian Rupee has 17.

Devdutt is able to see a perspective that most of us need to have revealed to us

Which is what he does with this book

He explains why we behave the way we do in India and why we should not be apologetic for being the way we are.

And more importantly, shows us how to get things done in India!

Buy it - I promise you won't regret it.
It's a world of metaphors that we have taken up so literally that the whole underlying meaning of it is lost. I am talking of the Indian Mythology that depicts the gods and goddesses as human being endowed with divine powers but soaked in the meagerness of human feelings. There's a reason behind it I believe and the reason is to provide the real world examples of the right and the wrong to us. Hidden within these metaphorical mythological stories is a jackpot of management lessons that can enlighten the most blind of us.

Business Sutra is an eye opening and a refreshing way to teach the managers as to how to manage.

"You needn't look beyond your backyard" is what seems to be the theme of the book is when it comes to Indian teams with an Indian approach. Though I agree that the way we Indians work and expect to be managed is different than the western world, this has long been identified in the "diversification at workplace" chapters of management studies. Nevertheless, the lucid, Indian way of presenting the ideologies of Indian management is what makes this book worth every penny.

Reading this, I have yet another eye opening experience of the gaping mistakes that my managers are committing at workplace and how simple the solutions are. From the employee perspective I realise my share of responsibilities too. Said that, I hope managers in our industry read and implement the mantra of the distinctive Indian management methods.
This is an amazing read on applying mythology and philosophy into the modern world. There is a lot to gain about life and business. This can't be read quickly, but should be slowly digested. I spent months reading small bits at a time and could see how to apply the principles. I experienced lots of synchronicity and magic while reading this book. It is definitely one of the best and most important books I've read in my life. Om.
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